History of corsetry and bra

HISTORY OF CORSERY

BRA HISTORY

ANCIENT CIVILIZATIONS

Ancient Greece: Women wearing cloth bands around the bust to provide some level of support.

Egypt: Women wore similar garments to improve their figure and enhance their femininity.

VICTORIAN ERA

Corsets: It is the popular garment to shape women's figure, but prolonged use carried health risks such as: Difficulty breathing and restriction of movement.

1914 (SXX)

Mary Phelps Jacob invented the bra with the design of: two bandanas joined by ribbons and wires, providing more comfortable support compared to corsets .

1920 (SXX)

Women's liberation revolution, where active and sporting lifestyles gained popularity. Creating more functional sports bras ; more elegant and youthful designs, reflecting the fashion of the time .

1930 (SXX)

Hollywood Stars: Significant Impact on Fashion . Actresses such as Jean Harlow and Marilyn Monroe popularized the plunging neckline and bras with molded cups , which became a trend at the time .

1960 (SXX)

New revolution due to the feminist movement, in which women sought greater comfort and freedom, which led to the popularization of the wireless and unpadded bra .

THE CURRENT EVENTS

Innovations: With the advancement of technology and textile research, it was possible to create bras with intelligent fit technology, breathable and ergonomic . In addition, the current market has a wide variety of bras adapted to different needs and lifestyles such as: high-performance and lace sports bras.

A great example of the current trend is the Selene Gina wireless sports bra without padding, which offers comfort and optimal fit.